Tag: mobile phones

 

Utilising the data better in hospitality

Author: Peter O'Connor

Categories: Data, Social Media, Technology
Tags: brand awareness, internet, mobile phones
Peter O’Connor: “For those hotel groups, right now what they’re doing is they’re basically just using demographic data and a small amount of preference data about their customers to do their target marketing.  But you can take it so much further.  So you can take it into operations and you can use those preferences to [...]
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