In this business growth show Peter Shaindlin explains how Halekulani Corporation is setting itself apart from other players in the market.

Business growth show: Halekulani

Halekulani stands today as a long term iconic independent brand. And we have the good fortune to prosper in a surrounding ocean, so to speak, of globally homogenised luxury brands which are much more similar to each other than to their competitors. We need to differentiate as an independent and in doing so we offer a product that’s particularly offbeat, unique and original in terms of its programmes, services and amenities. Well, first of all in terms of geographic proximity we sit fairly equally between the east and the west, so several hours to the west is Los Angeles and the west coast, a very important feeder market for us. At the same time, Asia, Japan and Australasia are critical, they’re somewhat equidistant. So unlike most American hotels and resorts we enjoy robust business for both markets.

Browse more videos, business growth shows, and briefings on the Hospitality Channel to get more expert insight into the industry.

The African marketplace is one place yet to be saturated. In this TV show Taras Ettl of InterContinental Hotels Group shares his thoughts on opportunities on the continent.

The African marketplace has potential

Africa is really the last big opportunity I think, not only for the hotel business but for business worldwide. From the economic perspectives going forward for Africa are immense, they are huge. And anybody and any company, anybody wanting to do business will see that wherever you go and look around the world, mostly we’re really looking at countries that have already emerged. But Africa with its huge population, with its diverse culture, with its tourism opportunities and as well as its relative close, how geographically close it is to Europe, there is a huge opportunity for anybody wanting to do business and reap the benefits of being an early mover.   The Hospitality TV Channel will continue to follow the industry development in the African marketplace.