Tag: Expedia

OTAs developing long term relationships with hotels

Author: Christopher Michau, James Kirk (yBC.tv)

Categories: Deal-making, Marketing
Tags: Expedia, hotel chains, Independant hotels, investment, OTAs
OTAs have often been seen as a disruptor of the hotel industry, as a competitor and a negative force. However it is becoming more apparent that hotels and OTAs can coexist and work together, as Christopher Michau discusses in this TV show. OTAs will help market hotels We really see it as a long term [...]
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