africa
  • Jul
    10

    Briefing: ensuring customer loyalty in hotels

    Customer loyalty is crucial for a successful hotel business. Small and boutique hotels need to offer something special to their customers in order to compete with the chains. Meanwhile international brands are rolling out increasingly sophisticated loyalty schemes to ensure that their customers return to them wherever they go in the world. While loyalty schemes [...]
  • May
    22

    Briefing: African economy is an environment for growth

    There is enormous potential for the hospitality industry to expand in Africa. The long term trends suggest that there is a positive future to be had. Continued economic growth and improved infrastructure is giving companies a strong environment to work in. The hotel market in Africa is still relatively new so there are gaps to [...]
  • Feb
    06

    Briefing: impacts of digital technology on hospitality

    In the modern world the way we receive information and the place we go for news, views and updates is through a connected device. Whether that be a desktop, laptop, tablet or mobile, digital technology is so engrained in life that we don’t even think about it. As an industry inherently involved in relationships with [...]
  • Dec
    12

    Briefing: an unchartered continent for most

    Nairobi AHIF 2014
    Africa is a continent which many view with much trepidation and caution due to its relative unknown way of doing business. That is at least the general assumption from those who have visited… The continent is one of incredible opportunity for all industries not only for the domestic population but also for big hotel brands [...]
  • Sep
    18

    Briefing: Risk vs. Reward on the African continent

    Africa has been an inherently risky market for the hospitality industry. The diversity of countries means that understanding one particular area in which to invest can be time-consuming and difficult. However, countries like Kenya and the Ivory Coast are making it much easier to open the door for international investors. There is still a long [...]
  • Jun
    13

    African continent on the right track

    Undersupply of hotel product in Africa is certainly prevalent, however the complex nature of a continent with so many different moving parts, makes harnessing the right opportunities difficult. Regional obstacles need to be overcome in order to fully unlock the hospitality potential, with governments and businesses working together to ensure key objectives are met. New [...]
  • Feb
    20

    Appreciating the growth opportunities in Africa

    The Tipping Point for Africa has been imminent for a long time. The continent clearly holds huge opportunities, but the complexity and size of the 50+ countries means it is often very difficult to get product there. Having said that, many Governments are working together to try to encourage and break down the barriers for [...]
  • Nov
    01

    Unprecedented growth for the African continent

    Africa is the continent of the future. The continent has unrivaled potential, with many believing it remains completely untapped. Some countries in Africa don’t yet have a branded hotel product. Many countries within Africa are able to compete with nations across the globe. With its mining industry booming and a progressively wealthier population, the hotel [...]
  • Jun
    07

    Opportunity in Africa

    The African continent is vast and one where there is a wealth of opportunity. Risks associated with the continent means many approach investing in the area with trepidation. However, many believe we are seeing its final dawn. Some countries don’t have a branded hotel located within it, others are resource heavy and with a growing [...]