Innovative design for boutiques

Author: Margaret McMahon, James Kirk (yBC.tv)

Categories: Brands, Luxury Hotels
Tags: Design, mining for gold
Innovative design is in the final touches when creating a unique and successful hotel, as Margaret McMahon discusses in this TV show.

Innovative design: Mining for gold in boutique innovation

I’ve always got to be questioning, is our design good enough, is it where we need to be. You know I have great teams of designers that work incredibly hard, that are extremely talented but the last stage that we typically like to do is what we call mining for gold. You know we have a great design but then we start really sort of asking the critical question, is it the best that it can be. And from that aspect a lot of times you don’t have the luxury of time, you don’t have the luxury of you know, endless schedules to do that, but what we always try to do is put that last layer in of, is it absolutely the best thing. And that’s how you make sure that you’re not just always producing the same cookie cutter design. ___________________________________________________________________ If you enjoyed this video about innovative design why not watch more TV shows on The Hospitality Channel?
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